Sales development for IT industry

Have you managed to develop software that can solve some of the biggest business challenges, but you don't know how to sell it?

Or maybe you provide software development, implementation, maintenance and testing services, you have contracts with clients abroad that provide you with a profit, but you want to sell more and attract new clients?

If you are the owner or manager of an IT company or the founder of a startup and you answered "yes" to one of the previous two questions, know that right now is the perfect opportunity to create or expand your sales team.

Our team has so far improved the sales system in over 70 different companies and we are ready to help you as well.

What are you selling?

Nobody wants to buy something they don't need. That’s why it’s important to first define together who needs your software and what benefits it brings. The key to selling IT services is recognizing what will bring the greatest value to the client, the key word is application.

How does the client understand you?

When there are many services you provide, sales can quickly become complicated, because your list of services is too long. On the other hand, the biggest benefit that the client expects to get by hiring an IT company is simpler and more efficient business.

We are here to organize your services together with you in three or four groups, and then look for ways to present them. When what you do is well organized, potential clients clearly see what you offer, what they gain from working with you, and can quickly decide what is most beneficial to them.

What is the price of your work?

Overcharging for services or charging for every little thing is not the best way to build trust and loyalty. It is important to find the best relationship between what you offer and what you charge. There is nothing wrong with being expensive, as long as you are worth it. Keep in mind, value for the customer is always innovation, not your working hours.

Are clients (im) possible?

If you do what you say, within the deadlines you have specified, clients will respect you. But if you are a partner to your client and help him move his business to a higher level, you become a trusted advisor, someone recommended, so it is important to know how to be the most reliable resource for the client.

Now you are excellent and you still have to learn:

Here we are on the fifth floor, that's where you start to be excellent, and then it's time to learn:

• What are the steps of the sales process
• What is done in each step, what tools are used and how
• Who takes the step, who is informed or involved
• What is the step with, and what is the outcome of that step
• In which step is it dropped from the sales process and why
• What are the conversion factors between the steps
• Where money is lost and how to optimize the process and reduce losses